The National Trust Wales commissioned a survey which was supported by a Cardiff University Researcher. The survey aimed to uncover how people spent time online versus the real world. The results of the survey showed that a huge population of Wales was massively missing out on sensory and visual experiences outdoors!
National Trust Wales wanted people to engage with the charity and experience more of what Wales had to offer and so created the #TimeToGetReal campaign.
Heading to St. David’s Shopping Centre in Cardiff for the day, National Trust Wales asked for noonah’s help to encourage digitally focussed consumers to get involved.