PPG are main sponsor for the Omega European Masters, one of the most prestigious golf competitions played on European soil. PPG are the world leading supplier of paints and coatings: they coat some of the worlds biggest brands from Coke cans to aeroplanes. Their connection to golf, and motivation behind the sponsorship of the tournament, is down to their work in coating golf balls.
PPG asked us to help them get golf fans to understand the connection between PPG and golf. They wanted something fun and engaging and wanted more sophisticated fans to share it to social media because they enjoyed the experience so much.